Carbon49 – Sustainability for Canadian businesses: Maclean’s Magazine Interview

Maclean’s magazine “The Year in Pictures 2016” special collector’s edition contains a seven-page special section on climate change. In the article Insights on Corporate Sustainability I was interviewed on my consulting experiences driving sustainability projects. I also share a few tips on how to more effectively turn corporate green initiatives into profits. In the short interview article ...

Carbon49 - Sustainability for Canadian businesses: The Greenest Companies Consistently Outperform Markets

Apple, BMW, LG, HP, Coca-Cola, and Walmart are among the 187 companies cited by non-profit Carbon Disclosure Project for doing the most to combat climate change. These green warriors also outperform the Bloomberg World Index. Five Canadian companies made this elite group. I find out how their stock prices compare to the S&P/TSX Index. The recently ...

Melissa Fong: Coke advert unleashes the bigots, racists and xenophobics because the world sings, “America is beautiful”?

There are a million and one reasons why you should dislike coke – most of which involve taking advantage of sugar addiction and capitalist monopoly on beverages that are made […]

Carbon49 - Sustainability for Canadian businesses: The Transformational Company: CBSR Summit

The 11th Annual Summit by Canadian Business for Social Responsibility brought together an international panel of leaders to address how corporate social responsibility practitioners can lead their companies onto a transformational path. Keynote speaker John Elkington showed how enterprises can set and achieve bold goals that touch their core business while addressing systemic societal risks and ...

Art Threat: Controversial Coke advert causes stir in Australia

Without a doubt, Coca-Cola is one of the worst companies on the planet. From its murderous human rights violations stamping out unions in Latin America (especially at Colombian bottling plants) to its marketing to youngsters to its environmental record (especially concerning water), it is hands down a terrible corporation getting away with incredible harm on ...

Rob Maguire: An Olympic lesson on how to botch a mobile marketing campaign

I’m no fan of Coca-Cola. That said, their television ad running throughout the Olympics is quite clever. It features British DJ, producer and musician Mark Ronson, who sampled sounds produced by five Olympics athletes doing their thing. There’s the thud of a taekwondo competitor kicking her opponent, the thwack of a table tennis paddle connecting ...

Carbon49 - a blog on sustainability for Canadian businesses: Three CEOs in One Room: Walmart, Coca-Cola, Unilever

Some of the biggest CEOs in Canada come together for the Walmart Green Student Challenge. I took this rare opportunity to ask them: Where is sustainability going for Canadian industries? Walmart, Coca-Cola, and Unilever already share best practices for their common goals in sustainability. Now they want to see more suppliers come on board. The ...

DeSmogBlog: Canadian Corporation Behind Efforts to Shut Down Occupy Wall Street Has Ties to Big Oil

OWS.jpg Occupy Wall Street is about challenging the power of the richest 1%. But what happens when that 1% owns the land of the occupation? It has been revealed that a Canadian company was behind efforts to shut down the birthplace of the movement, Zuccotti Park.  Mayor Bloomberg and the NYPD notified Occupy Wall Street participants ...

Politics and its Discontents: Things Go Better With Coke (Except Taxes)

People of a certain age will remember the old ad slogan, “Things Go Better With Coke.” Apparently France disagrees, as it seeks to impose a minuscule tax on the sale of sugary sodas. In an unusually bald and public attempt to pervert government policy, the Coca-Cola corporation is suspending plans for a $24 million dollar ...

Bill Longstaff: Coca Cola sponsors the Pope

What would Jesus do? Would he take a trip to Spain that cost the Spanish taxpayers, in the midst of a severe economic crisis, $80 million while accepting sponsorship from over 100 corporations, including Coca Cola? Apparently 100 Spanish priests don’t think so. That’s what Pope Benedict is doing and they are protesting it. The ...

Carbon49 - a blog on sustainability for Canadian businesses: Coca-Cola: A Case Study In Sustainability

How does Coca-Cola integrate sustainability into their operations? For several years its facility in Brampton, Ontario, one of its largest in North America, has been transforming its manufacturing and distribution to save energy, reduce carbon footprint, water usage, and material usage. In this case study we look at the goals, implementation, and progress of the ...

Art Threat: A film festival grows up – Hot Docs wrestles with the politics and popularity of documentary

The international film festival is a strange creation. Like documentary, it isn’t any one thing. Instead, it resembles a leaky holding tank, the contents of which constantly seep, form new bodies, expand, transform and otherwise confound precise categorization. It is an organism eschewing stasis: regardless of size, import or cultural capital, the festival must constantly ...

Art Threat: Hot Docs 19 begins – Toronto festival brings another round of quality documentary

It’s that time of year again — when documentary makers, buyers and fans dust off their shoes and head to Toronto to feast on a ten-day diet of non-fiction cinema. Once again, like the 18 years before, the world’s second largest doc festival is delivering its usual panoply of prize-worthy productions, political powder kegs and ...